There’s a reason why TUM School of Management will offer study programs in Heilbronn. The city lies in the heart of Heilbronn-Franken, the region of world market leaders. A great number of innovative firms, many of them family-led small and medium-sized enterprises, have achieved top positions in world markets from their locations right here. Which makes it the perfect match for the particular TUM model, with its combination of entrepreneurial spirit and innovative capacity. In Heilbronn you can learn how these companies operate and how they are managed straight from the source.
Living in Heilbronn
Welcome to the region of
world market leaders!
Between tradition and innovation: Surrounded by vineyards
Heilbronn combines Swabian charm with a flair for business.
Facts & Figures
Engineering, Automotive Engineering, Metal and Electrical Industry as core sectors in the manufacturing industry in the economic region Heilbronn-Franken
LIFELONG LEARNING: HEILBRONN BILDUNGSCAMPUS
Lifelong learning on a single campus – that is the vision of the Campus for Lifelong Learning, the Bildungscampus of the Dieter Schwarz Foundation, where TUM School of Management is located. Positioned in the heart of Heilbronn, the campus contains educational institutions, a cafeteria, an auditorium and a library. Thanks to its fully up-to-date facilities and light and airy design, the Bildungscampus provides the perfect balance for your academic pursuits.
Discover the city
In 1801, Heinrich von Kleist put Heilbronn firmly on the literary map with his play Das Käthchen von Heilbronn. By the town hall, with its astronomical clock, across from the Gothic St. Kilian’s Church, the city exudes the charm of bygone days. These landmarks are two of the few historical buildings that withstood the devastating air raid of December 4, 1944.
The modern side of the “City on the Neckar” can be found in the shopping mile, with its numerous stores and boutiques, that extends away from the historic center. The city’s museums and the Heilbronn Theater offer great variety for those interested in culture and learning. At the hands-on museum Experimenta, Germany’s largest science center, adults and children can explore fascinating natural phenomena.
In recent years a lively restaurant and bar scene has emerged along the Neckar River, just a few minutes’ walk from the Bildungscampus. Indeed, the city is shaped by its river and the vineyards that surround it. Around 120 family businesses in and near Heilbronn produce the famous Wuerttemberger wine, predominantly from Trollinger and Lemberger grapes. Enjoying a Viertele or 0.25 liter glass of wine at a Besen – a traditional seasonal wine bar run by a winegrower – is an essential part of any visit to Heilbronn. To find out which Besen are currently open, simply consult the handy Besenkalendar.
Find out more about Heilbronn on the city’s official website
TAKE ME TO THE HIGHWAY
Heilbronn and its population of around 125,000 are well connected to transit networks. With direct access to highways A6 and A81, you can quickly reach Stuttgart, Karlsruhe, Heidelberg, Mannheim or Würzburg. The airports in Frankfurt and Stuttgart are also easily accessible by car or by train. But do you really want to leave?